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2008-04C

Newstips Electronic Editorial Bulletin       Issue # 2008-04c

          News that falls to Earth Day

SAMSON TO BROADCASTERS: TRY THESE
 There was a lot of buzz around Samson at NAB & no reason not to
 keep it going. Here are a few suggestions not just for those of
 you in broadcasting. For voice work in a radio or TV recording or
 announcer's booth, or in prepping audio content for a Web site,
 consider the combination of a Samson CL7 large-diaphragm studio
 condenser mike (online $100) with its companion SASP01 spider
 shock mount (online $40), PS01 pop filter (online $25) & SB100
 boom stand (online $150). This mike connects to an XLR input
 (supplying phantom power) on a studio mixer or recorder, but
 there's another alternative: the Zoom H4 ($400) handheld recorder
 also has an XLR input that supplies phantom power; isn't it nice
 that the recorder can be smaller than the mike or the stand! The
 Zoom H4 or H2 ($200) are also handy for recording in the field or
 (because they also have line inputs) from standard audio sources
 for grabbing snippets of quotes in the news or late-night top ten
 lists that you can't already find in digital form; don't forget
 that either Zoom recorder can do field recording with either its
 built-in mikes or with any mike you want to use (the available
 connections are different, so ask first). Next time you have to
 cover a group of people around a table, check out the Samson
 CM10B (unidirectional) & CM11B (omnidirectional) boundary mikes
 (online $99 each), capable of making everybody at the table sound
 more on-mike than you'll hear with most shotguns. Note there are
 no budget-busters here, which means already tight replacement
 budgets don't get stretched to the breaking point. Not only that:
 these mikes have many business & personal applications beyond
 broadcasting, which gives everybody good reason to think about
 reviewing them. Ask Mark. Contact: Mark Wilder, SAMSON
 TECHNOLOGIES (Hauppauge, NY) 631-784-2200x142
 mailto:mwilder@samsontech.com http://SamsonTech.com

LITEPANELS MICRO MOSTLY VIDEO BUT STILL CAN HELP STILLS
 You've probably had club sandwiches bigger than the 48-LED
 Litepanels Micro ($300) camera light, with its ability to provide
 a consistent color temperature, dimmable intensity & up to 7
 hours of full-blast light (with Energizer E2 Lithium) on a set of
 4 AA cells. It's an absolute natural (heck, it's drool bait) for
 any camcorder, but those aren't the only things with a hot shoe
 this can slip into. If you shoot with a DSLR, this adds a lot of
 lighting flexibility that's tough to accomplish with flash alone.
 Ask Ken. Contact: Ken Fisher, LITEPANELS, INC. (North Hollywood
 CA) 818-332-3070 mailto:ken@litepanels.com
 http://LitePanels.com

DEF OF A SALESMAN, EVERIO EDITION
 While other departments or even other brands may be having a hard
 time getting people to buy their electronics gear, JVC Everio
 camcorders are still rocking. Most consumers, of course, tend to
 favor the SD (standard definition) models, though you may be
 surprised that they seem to respond more to the color of the case
 than to the size of the imager or the hard drive. The guys on the
 other side of the counter love to see how surprised they are when
 a couple of these tiny camcorders turn out to be 3-chip high def
 models like the GZ-HD3 & GZ-HD6. Summer's a very busy time for
 camcorder shooting; let Chelsea know which SD or HF Everio models
 you need for your coverage. Contact: Chelsea Vander Groef, JVC
 COMPANY OF AMERICA (Wayne, NJ) 973-317-5000x5312
 mailto:cvandergroef@jvc.com http://jvc.com

EUBIQ POWER TRACKS BETTER KNOWN OUTSIDE US
 While awaiting UL approvals, we've had to treat Eubiq power
 tracks as a coming attraction, but it's important that we don't
 leave you with the impression of them as vaporware. Scores of
 countries outside the US are already buying & using these (having
 passed relevant agency clearances in those countries). Let the
 Web site be your guide; we can also get units sent to long-lead
 opportunities (for others, it makes more sense to wait until the
 people you write for can actually get them, too). Contact: NG Kee
 Haur, EUBIQ PTE LTD (Singapore) +65-6372-9393x380
 mailto:keeng@eubiq.com http://eubiq.com

DAPTER & SPECS & VIOLENCE
 Our mention of the 2-shot of a penny & a Dapter ($30) BT2 USB
 dongle reminds us that we owe you a run-down on its specs. Dapter
 plugs into a USB 2 port to deliver Bluetooth 2.0 +EDR (enhanced
 data rate) connectivity at 3.0Mbps (asymmetrical data rate) over
 a 30-foot range to as many as 7 BT2 "slave" devices (phones,
 cameras, printers, headsets, mice, speakers, VOIP gear, etc.). So
 much for specs, now let's talk violence: Unlike those dongles
 that crack cases if they're left plugged in, a Dapter is small
 enough to dodge that danger. Ask Jack. Contact: Jack Corrao,
 NEWTON PERIPHERALS (Natick, MA) 858-792-0944
 mailto:jack.corrao@newtonperipherals.com
 http://NewtonPeripherals.com

CELL PHONE REMOTE REAL TIME VIDEO
 So many business applications can get enabled by Droplet's
 amazing technology, it's tough to know where to begin. An
 insurance claims adjuster with nothing more than a cell phone
 (with a still camera & a data plan) can send live video of damage
 that can be viewed, reviewed & settled immediately, with the
 bonus of keeping that video attached to the claim record.
 Disaster response forces can originate multiple video views of a
 scene to help command & control leaders more quickly asses a
 situation & dispatch whatever's needed to address it. It's not
 hard to think of more; ask John. Contact: John Ralston, DROPLET
 TECHNOLOGY (Menlo Park, CA) 650-688-5762
 mailto:ralston@droplet-tech.com http://droplet-tech.com Agency
 contact: Evan Kennedy (Terpin) 310-821-6100x116 evan@terpin.com

SPRING CLEANING DROPPED BARS
 Around now, many chores bring us from cabin fever to spring
 fever; one chore we can now choose not to ignore is to clean up
 cell coverage in the house. Before the weather gets wicked hot,
 walk your phone around your garage or attic & find those places
 where your cell phone shows the most bars. Plant the
 signal-fetching half of a Wi-EX zBoost ($399) PCS/CEL dual-band
 cell bar booster there & run its thin cable to somewhere central
 to where you & family members are most likely to make or take
 cell calls. Presto, you have more bars, a more solid signal &
 better data transfer rates. The premise is more than a promise as
 you can assess & address by getting a zBoost to review. Contact:
 Sharon Cuppett, WI-EX INC. (Norcross, GA) 770-239-5475x6380
 mailto:scuppett@wi-ex.com http://wi-ex.com AGENCY CONTACT: Deanna
 Anderson 404-759-1890 mailto:danderson705@comcast.net

NO SWAPPING SPIT WITH BACTRACK
 Not to be indelicate, but if you use a breathalyzer that makes
 you blow into a tube, whose lips have been there before yours &
 what germs may they have carried? Sure, there are sleeves & other
 measures available; how sure are you that the one presented to
 you is clean? This isn't an issue for the BACtrack blood alcohol
 content breathalyzer ($80) because your lips never touch it; you
 do a 5-second open-mouth exhale from half an inch away. This
 deep-lung air sample helps assure accuracy, too. Ask Keith; also,
 don't be bashful about asking to review one. Contact: Keith
 Nothacker, KHN SOLUTIONS (San Francisco CA) 415-693-9756x113
 mailto:keith.nothacker@khnsolutions.com http://bactrack.com

EXPLAINING PELTIER
 The solid state module that actively heats or cools a Komfort
 Pets pet carrier is a Peltier device, a solid state heat pump.
 When you apply a Voltage, one side gets colder & the other
 hotter; reverse the polarity to swap which side does which. They
 don't need refrigerant or compressor pumps. In Komfort Pets
 carriers, an array of Peltier devices conduct their heating or
 cooling through a metal plate (because dogs & cats are best
 heated or cooled from underneath) while a small fan circulates
 some similarly cooled or heated air through the carrier. Open
 vent slots allow fresh air through but tend not to make the
 animal uncomfortable (because of their fur. Contact: Bob Inello,
 KOMFORT PETS (Revere, MA) 781-485-0077
 mailto:rinello@komfortpets.com http://KomfortPets.com

SPECIAL REPORT: WEATHER WARNINGS IN THE WORKS BUT YEARS OUT
 In an e-mail to Marty, the National Weather Service acknowledges
 that it is working on ways to push weather emergency alerts into
 cell phones, but that implementation is still several years away,
 in part because of several issues getting in the way. One of the
 challenges lies in mapping the locations of cell towers into the
 counties or polygons that are integral to current NWS warning
 products. Another is in developing message content & formats that
 will be compatible with the changing spectrum of handsets.
 Another is a selective opt-in procedure that will let people sign
 up for only the alerts they want to hear. They are also concerned
 about sending text messages to cell phones within jurisdictions
 where drivers are prohibited to sue handheld devices. Our
 response to them was a suggestion to focus only on delivering a
 system to respond to geographically (latitude/longitude) tagged
 queries with coded alert status responses (a few bytes each).
 "Live" traffic (etc.) information updaters serving automotive
 navigation products could query the system with geo-data from
 along the mapped travel corridor. Cell carriers can configure
 each tower's gear with its (fixed) location info for fetching
 weather status on an also very-automated basis; that gear can
 also ping other resources to pick up other kinds of warnings,
 from Amber Alerts to volunteer fire calls. A tower can send the
 exact same packet of current alert status bytes to every handset
 it "touches", leaving it up to the handset makers & third-party
 application developers to come up with clever ways of making
 users aware of alerts in safe, non-intrusive but absolutely
 assertive ways. If the NWS defines & publishes the query &
 response data formats by summer & can prototype a test system by
 fall, we might be able to see both tower & handset gear capable
 of using (or being field updated to use) this kind of alerting
 service by CTIA next year. We know why we have not yet seen this
 kind of application; no one figured out how to make money with
 it. We also know why that won't matter if the scenario we just
 outlined should unfold; it becomes a competitive selling point
 that hurts any competitor not incorporating it. Of course, not
 even NOAA can predict which way the wind will blow on all this.

SPECIAL REPORT FOOTNOTE
 Marty was only at CTIA for a day but it was enough time to bring
 up several of the issues involved in issuing location-based
 warnings & alerts to companies at all three levels of needed
 involvement (information sources, tower middleware & handset
 applications). Weather information issuers already format alerts
 for non-push applications; the same is true for most other kinds
 of alerts. The gear already in the towers needs only a minor
 tweak (plus working out some standard way to deal with simple
 query & response strings to & from both information issuers &
 handsets) to be able to offer alerts in its coverage area.
 Several of the companies writing handset application were puzzled
 at first by the challenge of push applications as well as
 concerned about what they would do to battery life; when they
 recognized that it could work like the e-mail model (not really
 always on, just checking frequently enough that it seems like
 it), most seemed eager for involvement. (There was no thrill over
 the WARNA model for issuing all the alerts via SMS). We don't
 want to forecast a "when" here; if they feel a lot of demand from
 the public, it could be 90 days & if not, 90 years. Perhaps now
 that you know it's a not-so-remote possibility you'll find it
 worth writing about & we can see it on something much closer to
 the former timeline than the latter. One interesting addendum to
 this footnote: so many of those parties that need to be motivated
 live so far from serious weather that only a few understand that
 these alerts are a more than avocational interest to us.

SPECIAL REPORT BONUS REVIEW: MAGMIC SUDOKU
 Sudoku is the name of an addiction we share & turn to in idle
 moments to prove that brain death has not yet arrived. At the
 desktop, we play the Flash version on newspaper Web sites.
 Relaxing, we play on a $14 handheld toy we got at Target. It's
 been on our to-do list for a while to find a Sudoku game for the
 Blackberry that would be a challenge to our puzzle-solving skills
 but not to our aging dexterity. The answer we found was on its
 home page (http://mobile.blackberry.com) as a free download.
 Magmic Sudoku uses the trackball to position the cursor on the
 square you want to solve & the number pad to enter your answer
 (or delete one). It offers 4 skill levels: easy, medium, hard or
 genius (with decreasing numbers of squares filled in when you
 begin). There's nothing not to love here (except our own limits).
 Bottom line: satisfying, challenging & fun; recommended.

SPECIAL REPORT BONUS REVIEW 2: ROYAL WRIST 2-WAY WATCH RADIO
 Three quarters of a century later, we can finally try out a
 chunkier & less feature-packed version of the 2-way wrist radio
 that comics scribe Chester Gould imagined for his strip star Dick
 Tracy. The Royal 2-Way Watch Radio lists at $90/pair & really
 does serve both as a walkie-talkie & an LCD watch. We can't
 promise you won't look like a geek wearing one of these,
 especially if you flip up its little stubby antenna, but there
 are times when function outweighs fashion; anybody who ever
 climbed a roof to point a TV antenna while somebody at the set
 reported results can affirm that. There are more contemporary
 applications, like keeping track of a spouse or offspring when
 shopping agendas separate you, or keeping in touch with
 companions when hiking or camping, or having a lookout warn you
 when Prune Face (no derision of any actual Mother-in-Law
 intended) arrives. Back to the gear: a rechargeable LiIon battery
 (a charger plugs into the side of each unit) keeps them running
 for about 18 hours with the battery condition displayed on the
 watch face. The range under ideal conditions is 1.5 miles; under
 most conditions you should be able to get a quarter to half mile
 or more. You can set them up on any of 22 channels (we assume
 GMRS), in case you're so enthralled that you want to coordinate
 large groups individually. You can send a call tone to let others
 know you want to talk or just start talking; the package comes
 with ear bud headsets you can jack into the side to keep half the
 conversation more private & there's a VOX (voice-operated
 exchange) feature you can switch on so the sound of your voice
 can automatically transmit without pushing the PTT (push to talk)
 button under the watch face. You might think this is a quirky
 product category, but we checked & found that there are
 competitors in it (XACT, Audiovox, Bellsouth & Omnizel, for
 example, though the similarities suggest a single underlying
 OEM). So what do we think? Just as you own a socket wrench set
 though you don't use one every day, these offer a tool for 2-way
 communications that will fit well enough & inexpensively enough &
 effectively enough in a variety of special situations. Should you
 & a colleague wear these to keep in touch on the floor of the
 LVCC? They're good for that, but we won't promise not to make fun
 of you. Bottom line: As a walkie-talkie alternative you're
 unlikely to drop, lose or leave behind, or for those times when
 you don't have a spare hand to hold one, these really work & work
 well enough to be taken seriously (but again, for function, not
 fashion).

SPECIAL REPORT BONUS REVIEW 3: VAMOOSE
 A fine cigar has a flavor all its own, but those around the
 person who smokes that cigar may not favor that flavor & the
 potential to offend has a life of its own. The smoke that emerges
 from any cigar or cigarette is a mix of chemical vapors &
 suspended particulates that readily deposit themselves on
 surfaces, coat walls & leech into fabrics. Get into a car with a
 stranger who smokes & you'll know it immediately because the
 aroma penetrates seat & ceiling fabrics in a way that aroma masks
 can't hide. When we got a press release about Vamoose, we were
 very skeptical about its claims to eliminate tobacco odors,
 especially given the come-on tone & language (like, "Contains
 Revolutionary Novexium Active Deodorizing Technology"); it needed
 testing. In the first test, Marty braved freezing Northern Ohio
 temperatures for the full length of a Rocky Patel Vintage 1999
 Torpedo, making sure to blow the smoke under his jacket & onto
 his shirt; the family provided a chorus of confirmation of their
 resultant stink. Almost immediately after spraying (using the
 Vamoose Fresh Scent variety; it also comes in Leather & New Car
 Smell), the cigar aroma was dramatically reduced & in a few
 hours, disappeared from treated areas while remaining in
 untreated control areas. We kicked things up a notch. Just 2
 miles away (in Chagrin Falls), there's a cigar shop that
 encourages customers to enjoy its wares in an area of couches &
 chairs. In the first test, half a dozen smokers contributed to
 the local penetration; a few sprays in the air & a few more on
 the furniture had so immediate an effect that several patrons
 declared the cigar smell gone; we didn't believe them to be
 correct. A few days later, there was an evening gathering of
 about 40 smokers in the store; we left the bottle with the owner.
 The next morning, it was actually difficult to smell any
 remaining cigar smoke. The product seems to work by chemically
 interacting with some of the elements within tobacco smoke
 (especially tar & nicotine) with both an immediate effect to
 reduce their presence & a longer-term result (hours, from what we
 can tell) of continued efficacy. Vamoose also involves a masking
 scent separate from the working ingredients; accidentally
 breathing any of the spray will quickly lead to the belief that
 whatever the working ingredient may be, its natural "naked" aroma
 is unpleasant. Bottom line: Vamoose seems to be an effective
 antidote to the stink that tobacco smoke leaves on fabrics.

SPECIAL REPORT BONUS REVIEW 4: YAHOO! ONESEARCH
 Yahoo! has become a lot more aggressive about its offerings in
 the mobile space. Some, like Yahoo! Mail on a BlackBerry, are
 almost too easy to mention. The Yahoo! Go has an interesting
 trackball-control interface with a bonus of configurability that
 puts a strong collection of things you really want to see or know
 at your fingertips; even with our limited collection of widgets
 for weather, maps & searches, it's useful (a gear icon lets you
 add from the ever-growing library in its widget gallery at will).
 The really promising new addition to this catalog of mobile apps
 is Yahoo! OneSearch with Voice (BlackBerry only for now) but like
 many voice applications, it's a promise that's easily broken. For
 example, when we said "wired stereo over hear headsets for
 BlackBerry" its interpretation would, if we were to reproduce it
 here, get us trapped in way too many spam filters. One nice
 feature is that many key words in its search phrase have
 drop-down alternatives available & the search string is editable.
 The system is supposed to be adaptive to a user's voice over
 time, eventually offering improved recognition; we haven't used
 it long enough to know for sure, one way or another. Under the
 user interface, the search returns are on a par with most handset
 search engine overlays. We remember how clunky early desktop
 computing was & how when change came, it came rapidly (even if it
 seemed like we waited forever for that); we see the same thing
 here. The promise of convenience & usefulness makes their pursuit
 worthwhile & these are important advances that, while imperfect,
 give us more & better choices than we had before; we expect &
 perhaps demand that they will improve. Bottom line: these are
 significant extensions of the power of the handset plus the power
 of Web search & presentation technology & we very much like being
 able to tap into them now.

NAB: A DAY TOO LONG, A YEAR TOO EARLY
 This year's NAB became an ill-fated event the moment the WGA went
 on strike because the lack of prime time dramatic series
 "destination" viewing made for a slump in viewership & a slump in
 ad revenues was right behind it. In the top 100 markets, we note
 a 17% hit to station revenues (which could have been worse but
 for fountains of political campaign spending). So with budgets
 slashed, heads long off the job chopping blocks & little good
 news in the future (especially with a SAG strike of actors
 looming in June), the vendors at NAB were peddling to people with
 little or nothing to spend. Nervous was up; excitement was down.
 The show tried to make the best of it by citing a record number
 of international (stronger than the dollar) visitors but it
 wasn't enough to pop the bubble. Most attendees went home early;
 intersections in South Hall aisles that saw more than 100
 passers-by per minute on Monday saw fewer than 20 in 5 minutes on
 Thursday. By Thursday, some of the exhibitors had turned surly.
 The product mix was interesting, with a little more innovation in
 compression products than elsewhere. It was interesting to see
 demo satellite gear mounted on significantly smaller vehicles, a
 sensible salute to the need to address higher fuel costs. In many
 ways, NAB reminded us of a yesteryear NetWorld with tons of
 competition for drive interfaces, drive arrays, network storage,
 backup systems, routers, etc. We were less moved by the absence
 of some of the larger "island nation" traditional exhibitors than
 by the absence of interest in most of it among attendees. For
 those who note such things, this year's NAB had only one
 helicopter & no acres of big remote trucks. The booth babe head
 count was down & their average age was up. The bars were also a
 lot quieter; our favorite haunt at The Venetian actually got
 busier when the RFID show hit town later in the week. We think
 these doldrums should clear by September. On the bright side, we
 think there will be some innovation on the low-cost side that
 will help drive that, some of which may be enormously useful to
 people (like many of you) in TV news. As always, we'll try to let
 you know about that here. Contact: Martin Winston, NEWSTIPS
 (Novelty, OH) 440-338-8400; mailto:marty@newstips.com
 http://Newstips.com

                # # #

Newstips Bulletin [Novelty, OH] +1.440.338.8400 http://Newstips.com

(c) Copyright 2007 Martin Winston and TwandaCorp - all rights reserved.

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